Leadership Coaching in Austin That Helps You Lead as Yourself
A leadership coach helps you lead from who you are instead of performing a role. Dr. Benjamin Ritter is an Austin-based leadership coach with an EdD in organizational leadership and the ICF PCC credential, helping senior and rising leaders build authentic presence, decide with conviction, and lead under real pressure.
What is leadership coaching, and who is it for?
Leadership coaching is a 1:1 partnership that builds self-awareness, presence, and decision-making. It is for any leader responsible for other people.
The work focuses on how you show up: how you make decisions, how you hold the line, how you communicate under pressure, and how you carry the weight of leading other people without losing yourself in the role.
Dr. Ritter coaches senior leaders, rising leaders, and high-potential operators preparing for bigger roles. Common moments: a promotion that demands a different version of leadership, a transition into a CEO or founder seat, an inflection point where the leader needs to lead a different way than the one that got them here.
How is leadership coaching different from executive coaching?
Heavy overlap. Executive coaching centers on the demands of a senior role; leadership coaching applies anywhere someone leads people.
In practice the distinction is mostly about audience. Executive coaching is named after the buyer: CEO, founder, C-suite. Leadership coaching is named after the work: leading people, regardless of title. Dr. Ritter works across both for senior and rising leaders, and the coaching framework is the same.
What does leadership coaching build?
Cleaner judgment, more confident presence, sharper decisions, and the ability to lead without being driven by fear.
Clients report stronger executive presence, better team engagement and accountability, and the ability to have difficult conversations without performing or avoiding them. They make career-defining decisions with conviction. They stop being driven by judgment, failure, or perception, which is what fearless leadership actually means.
Coaching does not deliver theory. It delivers applied change tied to your real work.
Why Dr. Benjamin Ritter?
A doctorate in organizational leadership, the ICF PCC credential, 500+ executives coached, and a published framework that has been tested in the room.
Dr. Ritter holds an EdD in organizational leadership from Pepperdine, an MBA, an MPH, and the ICF PCC credential. For more than 15 years he has coached senior leaders at companies including Amazon, Google, DoorDash, Mayo Clinic, Pinterest, Coursera, Northwestern, the CDC, Adidas, Blue Cross Blue Shield, Fiserv, and Yelp, among others, along with next-generation leaders inside family-owned operating companies.
Author of the Amazon best-seller Becoming Fearless. Featured on CBS, ABC, NBC, and in Forbes and Fast Company.
Leadership coaching, answered.
What is leadership coaching?
How is leadership coaching different from executive coaching?
Is leadership coaching worth it?
Do you coach leaders outside Austin?
What approach do you use?
How do I start?
Lead as yourself.
A complimentary, confidential 60-minute discovery call. No pitch. No pressure. See if the work fits.
Request a Confidential Conversation