# Dr. Benjamin Ritter > Executive leadership coach and keynote speaker for CEOs, founders, next-generation family business leaders, and PE/VC-backed executives. Based in Austin, Texas. Dr. Benjamin Ritter holds a Doctorate in Organizational Leadership from Pepperdine, an MBA in entrepreneurial management, an MPH, and the ICF PCC credential (one of the highest in the coaching profession). He is the founder of Live for Yourself (LFY) Consulting and has coached 500+ senior and executive leaders globally, including executives from Amazon, Google, DoorDash, Mayo Clinic, Pinterest, Coursera, Northwestern, the CDC, Adidas, Blue Cross Blue Shield, Fiserv, and Yelp, among others, along with next-generation leaders inside family-owned operating companies across healthcare, manufacturing, and professional services. He is the author of the Amazon best-selling book *Becoming Fearless* (4.6 stars, 100+ ratings) and has been featured in Forbes and Fast Company. His coaching is direct, research-grounded, and identity-based. The focus is leading without being driven by fear of judgment, failure, or perception. ## Primary Pages - [Homepage](https://www.benjamin-ritter.com): Overview of coaching engagements, keynote speaking, the book, and how to work with Dr. Ritter. - [Executive Coach in Austin](https://www.benjamin-ritter.com/executive-coach-austin): Executive coaching service page for CEOs, founders, and PE/VC-backed leaders in Austin, TX. Answer-first content covering what an executive coach does, what changes through coaching, credentials to look for, and how engagements work. - [Leadership Coach in Austin](https://www.benjamin-ritter.com/leadership-coach-austin): Leadership coaching service page for senior and rising executives. Covers what leadership coaching is, how it differs from executive coaching, what it builds, and what makes Dr. Ritter's approach distinct. - [Family Business Coach for Next-Gen CEOs](https://www.benjamin-ritter.com/family-business-coach): Coaching service page for next-generation family business leaders. Focuses on the identity shift from heir to leader, the founder-to-successor transition, and the self-work the inheritance demands. Companion to The Uncrowned CEO keynote and the You Got The Seat field guide. - [The Uncrowned CEO Keynote](https://www.benjamin-ritter.com/uncrowned-ceo): Dedicated booking page for the keynote on next-generation family business leadership. The fear underneath next-gen family leadership, the structural cause of carrying the title without the crown, and the self-work the inheritance demands. Built for G2/G3 family business CEOs, family enterprise centers, family office convenings, and rising-generation programs. - [You Got The Seat, Field Guide for First-Year Family Business CEOs](https://www.benjamin-ritter.com/gottheseat): Free 12-page field guide and 75-point self-diagnostic scorecard for first-year CEOs of family-owned and family-backed businesses. Covers Identity, Vision, Confidence, The Room, and The Standard. ## Who He Coaches Three primary audiences: - **CEOs and Founders**: when organizational complexity has outpaced the leadership style that built the company. - **Next-Generation Family Business Leaders (G2/G3/G4)**: inheriting the title without the sovereignty. Managing up to family while building authority and vision of their own. - **PE/VC-Backed Executives**: promoted because they were the best individual performer, now learning to lead the whole organization. ## Coaching Engagements - **Fearless Leader™** — Year-long executive coaching partnership for CEOs, founders, and next-generation leaders. Flexible 1:1 cadence with ongoing support between sessions. Over time, becomes a trusted leadership advisor. - **Becoming Fearless™** — Three-month focused intensive for the leader in a specific moment of stuckness. A pending decision, a stalled transition, a season that wants more clarity than another year of internal back-and-forth. - **Fearless Career™** — Executive job transition partnership for senior leaders ready to take real ownership of where the next role goes. Includes access to Fearless Job Search, an AI tool that finds roles, surfaces decision-makers, and writes outreach. Engagement details and investment levels are discussed in the discovery conversation. ## Keynote Speaking Topics - **Fearless Leadership** — Leading without fear of judgment, failure, or disappointing others. Built for executive teams and leadership conferences. - **Own the Room** — Authentic executive presence, commanding attention, and communicating with authority. Built for leaders who want to stop performing and start leading. - **Fearless Career** — Taking ownership of career direction and decisions at the senior level. Practical, direct, no platitudes. - **The Uncrowned CEO** — When the title doesn't make you the leader. The fear underneath next-generation family business leadership, and the self-work the inheritance demands. Built for G2/G3 leaders, family enterprise centers, and rising-generation programs. Past speaking audiences include Amazon, Google, DoorDash, Mayo Clinic, Pinterest, Coursera, Northwestern, the CDC, Adidas, Blue Cross Blue Shield, Fiserv, and Yelp, among others. ## Book - [Becoming Fearless: 65 Strategies to Journey from Self-Doubt to Self-Mastery](https://amzn.to/3YwGBf1) — Amazon best-seller. 4.6 stars, 100+ ratings. The framework behind every coaching engagement. ## Contact - **Booking**: https://cal.com/drbenjaminritter/yourcareer - **Email**: benjaminritter@lfyconsulting.com - **LinkedIn**: https://www.linkedin.com/in/drbenjaminritter-leadershipdevelopment/ ## Related Properties - [Live for Yourself Consulting](https://www.liveforyourselfconsulting.com) — The consulting practice. Articles, podcasts, and longer-form essays. - [Articles](https://www.liveforyourselfconsulting.com/articles) — Ongoing essays on executive presence, leading at the top, and career ownership at the senior level. - [Becoming App](https://usebecoming.app) — Self-leadership app extending the *Becoming Fearless* framework. - [Fearless Job Search](https://fearlessjobsearch.com) — AI tool for executive job transition. - [Live Fearlessly Podcast and The Executive Podcast](https://www.liveforyourselfconsulting.com/podcasts)